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I'm Ashwini V,

Engineer turned Designer!

I started in engineering, but curiosity pulled me toward design. I love simplifying complexity into clean, purposeful, human-centered experiences. Every project I touch begins with why??? because jumping to the how??? without the why  just doesn't make sense. From there, I move with empathy and end with clarity, designing not just for users but for impact that lasts.

Connect me on: 

  • LinkedIn
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My past...

I used to think engineers just build apps and websites on the fly, no designs, no planning, just code and go. But once I graduated in Information Science & Engineering in 2021, I knew the developer path wasn’t for me. I craved something where I could communicate, connect, and create not just compile.

So I started exploring the world of UX reading articles, watching videos, taking a few courses here and there, and that’s how my journey into design began: with curiosity, and the desire to build things that solves user problems.

My present...

These days, I design experiences that make sense, save time, and sometimes even make people smile. I collaborate with BAs, developers, and stakeholders to translate chaos into clarity.
Research, wireframes, prototypes, Figma, feedback loops, I live somewhere between pixels and people.
Currently working on UX initiatives for internal tools, proving that even the “boring stuff” deserves great design.

What I bring to the team

I'm a fast learner and clear communicator who enjoys simplifying complex problems into thoughtful, user-friendly interfaces. Whether it’s research, ideation, or prototyping, I bring structure, clarity, and a curious mindset to every project.

Lastly......

"Not-so-important things.... that are very me"

  • I’m weirdly obsessed with horror films 👻. Got a good one? Send it my way!

  • I’m also a huge K-pop fan 🎧💃. Yes, I know horror and K-pop are total opposites don’t make me choose 😅

  • Once a yoga champion 🧘‍♀️🏅, now? I struggle to touch my toes 🤸‍♀️😂. Life’s funny like that.

  • I don’t drink coffee or tea ☕🚫... but somehow, I’ve fallen for lattes lately 😵‍💫

Stay tuned. There’s always more coming 😉

Come lets work together..... or just have a coffee, oops, I mean a latte chat?

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